BIG VOGUE ANNA: THE BIOGRAPHY BY AMY ODELL
The biography of Anna Wintour shows the fearlessness of an ambitious young woman who grew up in a predominantly feminine environment and later became one of the most powerful people in the media. Anna Wintour’s contributions to society beyond her reign as an editor were aligned with her connection to creative, successful people. Her willingness, sense of purpose and poise kept her engrained in being a mogul, a serious political person and the world’s most respected fashion editor. Amy Odell, the author, began writing the text in 2018.
“One of Anna’s biggest strengths as a businessperson and a leader has been letting nothing slow her down or stand in her way—not childbirth, not emotion, not corporate bullshit, and not losing—and she had correctly sensed that her team needed a filament of the same hardy fiber at this particular moment.” said Amy.
It was also mentioned that one of her closest friends, Tom Ford stated that “The amazing thing about Anna is the average person knows who she is, you show them a picture and they say, ‘That’s Anna Wintour from Vogue.’
Odell takes readers through the approved responses of longtime editors discussing the creative process of forming alliances and building connections during moments with Anna. Anna was described by her remarkable courageousness of considering the power of her preferences behind her ideas. Every editorial project done by Vogue was always an intervention into the fashion world. It was stated that, “the relationships built between Anna and her team gave the effect of the authority designers, emerging talent being a “Vogue” brand advised by the staff on how to run their business through the Council of Fashion Designers of America (CFDA)/Vogue Fashion Fund and financial support in charitable initiatives, such as the “Metropolitan Museum of Art’s Costume Institute.”
The greater her style was, the harder she went in her career. It was a savvy move for Anna to show up at work as the most fashionable in the room amongst her co-workers with the most influential ideas in mind and strategic approach.
She was a go-getter, and most importantly fused on the influence of fashion standards. Her sophistication and due diligence in staying in her true essence made her behavior seemingly interesting. In the world of haute couture touched by Vogue, developing a creative eye in exposure to what’s happening in the world through culture and the arts, Anna’s preference for the ideal visual flow of the magazine came true, mixing fashion illustration as a backdrop behind the models to add dimension to the pages. It was also said that clothes had to be wheeled into her office before any shoot was heard of.
Radical change was necessary especially for working women, Anna wanted to provide practical information about how to dress and the image of womanhood always moving and never slowing down in a pacy, edgy, vivacious, sexy, sharp way. She wanted her readers to be energetic, executive women, with money of their own and a wide range of interests and felt they deserved more than being photographed running across the street hailing a taxicab.
“Anna” the autobiography brought the pages of a world adopting controversial causes ranging from AIDS to homelessness and breast cancer that existed in the magazine to life from the unwilling fashion industry of print to digital age.